From strategic core to new growth driver

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From strategic core to new growth driver

By
Minh Hue

Sun, August 10, 2025 | 2:02 pm GMT+7

The merger of Binh Duong and Ba Ria-Vung Tau into Ho Chi Minh City is ushering in a new chapter for the southern real estate market, and Phat Dat Real Estate Development Corporation is seen as one of the top beneficiaries poised to capitalize on this timely opportunity.

500 hectares in new “mega city”

According to preliminary estimates, Phat Dat currently owns and develops a land bank of over 500 hectares, spanning from central HCMC to key areas in former Binh Duong and Ba Ria-Vung Tau provinces.

This puts the company among the largest landholders in the new HCMC – an unmatched advantage that positions it for strong breakthroughs in the near future.

With the administrative merger, HCMC is set to become a mega urban center with one of Asia’s largest population and economic scales. This transformation will generate massive demand for residential, commercial, and service properties, unleashing a wave of land value appreciation.

Phat Dat’s La Pura project in Binh Hoa ward, Ho Chi Minh City features 4,966 units.

Phat Dat’s La Pura project in Binh Hoa ward, Ho Chi Minh City features 4,966 units.

This development space integration opens strategic opportunities, especially for companies with big land banks like Phat Dat. One of its flagship developments, La Pura, located in Binh Hoa ward with 4,966 units, has already drawn significant attention as purchasing power recovers.

Beyond La Pura, projects such as the Thuan An 1 & 2 high-rise complexes, the Serenity Phuoc Hai Premium Apartment Complex, and the Con Dao Resort Complex are generating keen market interest. Among them, Thuan An 1 is ready for sale and expected to officially launch soon.

The rear view of the La Pura project exemplifies Phat Dat’s top development criterion: selecting prime, well-positioned land.

The rear view of the La Pura project exemplifies Phat Dat’s top development criterion: selecting prime, well-positioned land.

Combined with other “golden” projects in central Vietnam’s Quy Nhon town and Da Nang city, Phat Dat aims to generate over VND40 trillion ($1.53 billion) in revenue and around VND8 trillion ($305.75 million) in accumulated after-tax profit over the next five years.

In parallel, the company is accelerating legal finalization for numerous land plots to get them ready for the next development cycle.

The Thuan An 1 & 2 projects in Thuan An ward, Ho Chi Minh City encompass 5,970 units.

The Thuan An 1 & 2 projects in Thuan An ward, Ho Chi Minh City encompass 5,970 units.

More than just a location advantage, Phat Dat’s large-scale land reserves are also a clear financial lever. With hundreds of hectares legally cleared and located within areas planned for future expansion, the company can easily raise capital, form development partnerships, or divest assets to generate quick cash flow.

Expansion into Dong Nai

Beyond HCMC, Phat Dat is expanding into Dong Nai – seen as the “third pillar” alongside Binh Duong and Ba Ria-Vung Tau in the satellite triangle surrounding HCMC.

With strong economic potential, rapid urbanization, and improving infrastructure (including expressways and Long Thanh International Airport), Dong Nai is fast becoming not only a place for hosting residents from downtown HCMC but also a magnet for industrial and commercial capital.

Serenity Phuoc Hai project in Phuoc Hai commune, Ho Chi Minh City boasts 3,010 units.

Serenity Phuoc Hai project in Phuoc Hai commune, Ho Chi Minh City boasts 3,010 units.

Early investment in Dong Nai allows Phat Dat to secure future supply, reduce overdependence on saturated markets, and maintain development continuity in well-connected satellite cities. With land advantages, product positioning, and fast execution, Phat Dat is building a regional project ecosystem – a strategy that aligns well with rising population migration and urban upgrading needs.

From “favorable timing” and “geographic edge” to “human harmony”

Under its 2025-2030 strategy, Phat Dat’s board of directors aims to build sustainable urban ecosystems anchored by complete infrastructure and amenities.

The company is shifting to a human-centric model, developing real estate that places quality of life at the core – a transformation from traditional project development to integrated urban planning.

The Con Dao Resort Complex, located in Ho Chi Minh City’s Con Dao Special Administrative Zone, features 1,450 units.

The Con Dao Resort Complex, located in Ho Chi Minh City’s Con Dao Special Administrative Zone, features 1,450 units.

Phat Dat’s vision goes beyond scaling up business scale and financial performance. Its current well-planned investment strategy shows that the company is looking toward a more comprehensive future that focuses on asset value enhancement, sustainable development, and enduring brand reputation.

Phat Dat is listed on the Ho Chi Minh Stock Exchange as PDR, which closed Friday at VND20,750 ($0.79) per share.


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